CRM Data Analytics
Collect, organize and synthesize consumer data captured across the organization to help solve customer-facing business problems through reporting tools, dashboards, portals and other methods. It encompasses three critical business processes — marketing, sales and customer service — and pulls data from many sources to make it available to multiple users across a payer organization.
WHAT WE CAN DO FOR YOU?
- Get actionable insights fast Help you uncover hidden insights on the fly. Excelbest people’s natural ability to spot visual patterns quickly, revealing everyday opportunities
- Connect to more data Access and combine disparate data without writing code. Power users can pivot, split, and manage metadata to optimize data sources. Analysis begins with data.
- Answer deeper questions Ask new questions, spot trends, identify opportunities, and make data-driven decisions with confidence.
- Put your data on the map Answer the “where” as well as the “why.” Create interactive maps automatically
- Segmenting customers Into small groups and addressing individual customers based on actual behaviors
- Knowing, based on objective metrics, exactly what marketing actions to do now, for each customer, in order to maximize the long-term value of every customer
- Accurately predicting the future behaviors of customers (e.g., convert, churn, spend more, spend less) using predictive customer behavior modeling techniques
- Employing marketing machine learning technologies that can reveal insights and make recommendations for improving customer marketing
“NEED ASSISTANCE IN ANALYZING YOUR CRM DATA? CONTACT EXCELBEST NOW”
